JR Organics Farm Tour 2013

Rodriguez Family FarmFarm TourRecycled Crayon Blockscolour blocksformerly-crayonstwig pencils
rock paintingmorning snackfresh fruitlemonade mustacheescondido farmlandCalifornia farms
hands in the dirtJoe the farmercoolerdon't panicFarmer JoeOrganic farm
tractorcactusbaby tomato plantsbaby broccoliseedlingsrow by row

JR Organics Farm Tour 2013, a set on Flickr.

Lately a lot of people have been asking me about our CSA (Community Supported Agriculture). In addition to providing us with a box of fresh local produce weekly, our CSA membership buys us an annual tour of the farm, where we see and learn about where our food comes from. If you belong to a CSA, ask to tour the farm! It’s a great experience, especially for kids.

Food Fight: the Documentary

No, I don’t mean this…

 

 

Just a reminder to anyone in SAN DIEGO that our second movie night is this Monday, March 18, 6 pm at St. Andrew’s Episcopal Church in Pacific Beach. We are showing…

Food FightFood Fight
Revolution Never Tasted So Good

I watched the film over the weekend and it’s really upbeat & positive – a nice second act following Food Inc. It is basically about how we have two choices when it comes to food: the industrial system and the local system. The film aims to educate us about both and let us decide how we will “vote with our forks” for the future of food in America.

 

 

For more info, visit http://www.foodfightthedoc.com/

If you can’t make the screening, I understand Netflix has it on streaming, so check it out!

The event is FREE, but we do ask for an RSVP for childcare (contact me or Deann Ayer 202.486.0690 or deann.standrewspb@gmail.com).

What you can do

Been writing on some heavy stuff this week, so I wanted to end the series on a positive note, with some ideas on how you can help make a difference in the lives of the people who pick your food.

Even I have found myself getting increasingly depressed as I think about my own small ability to change anything. Yeah, I’ve changed my shopping habits, and yeah, I write about it on here and maybe somebody somewhere reads it (though from the number of comments this series has garnered – exactly ZERO – I doubt it). Maybe we’re all just too tired and disheartened to think about changing the world any more.

Well, for what it’s worth, here are some things you can do. And I’m stealing some from other people because frankly I’m spent after reading and writing about this stuff for a week!

Here is the “Take Action” page from the Coalition of Immokalee Workers, about whom Tomatoland is written.

From Barry Estabrook’s original article, The Price of Tomatoes:

In the warm months, the best solution is to follow that old mantra: buy seasonal, local, and small-scale. But what about in winter? So far, Whole Foods is the only grocery chain that has signed on to the Coalition of Immokalee Workers (CIW) Campaign for Fair Food, which means that it has promised not to deal with growers who tolerate serious worker abuses and, when buying tomatoes, to a pay a price that supports a living wage. [UPDATE: Trader Joe’s has since signed on; CIW’s Take Action page linked above has sample letters you can send to your local grocery conglomerate]

When shopping elsewhere, you can take advantage of the fact that fruits and vegetables must be labeled with their country of origin. Most of the fresh tomatoes in supermarkets during winter months come from Florida, where labor conditions are dismal for field workers, or from Mexico, where they are worse, according to a CIW spokesman. One option during these months is to buy locally produced hydroponic greenhouse tomatoes, including cluster tomatoes still attached to the vine. Greenhouse tomatoes are also imported from Mexico, however, so check signage or consult the little stickers often seen on the fruits themselves to determine their source.

And I’m going to steal from myself, too – here’s the little guidelines I wrote earlier this week, in my post about Tracie McMillan’s The American Way of Eating:

  • To start, buy as much produce as you can locally. Cutting out the cost of distribution systems and nation- or even world-wide transportation goes a long way towards keeping prices low. If the farmer’s market seems to expensive, go at closing time – you’ll get great deals on whatever’s left.
  • If possible, join a CSA, which will ensure that your money goes straight into a farmer’s pocket (then get to know the farmer, and ensure he or she is paying a fair wage to fieldworkers).
  • Avoid large farming corporations (even organic ones), as their infrastructure prohibits paying close attention to conditions in the field (most subcontract their labor anyway), and their corporate obligation to profit requires them to cut corners (sadly, it is often easiest to hurt people, rather than product).
  • Avoid huge retailers like WalMart that make plenty of money off other goods but mark up the cost of fresh food (since it spoils and therefore cannot be bought in the huge quantities that are their advantage over smaller competitors). An orange may cost 50% more at WalMart than the local grocery store simply bc it doesn’t fit their pricing scheme (see McMillan, 136-7, for her comparison shopping between WalMart and the local Mexican grocery).

To keep it simple: buy fresh, buy local, buy in season, buy from small farms, and cut out as many middlemen as possible.

And to finish, some hope: things are getting better in some respects. The CIW’s “Campaign for Fair Food”, seeking to raise wages by “a penny a pound” and ensure basic rights for tomato pickers started in 2001 and has successfully enrolled Taco Bell (2005), McDonald’s (2007), and Burger King, Subway and Whole Foods (2008). The next years were spent fighting the Florida Tomato Growers Exchange, which initially resisted (even though the wage increase was entirely paid for by the buyers and didn’t affect the Exchange or growers one way or another – except to ask them to treat their workers better). They finally relented in 2010 and now the extra pennies, previously sitting in escrow accounts, are finally reaching the workers for whom they were earmarked.

The CIW’s next target is grocery stores, and from their website I gathered that they have added to Whole Foods’ early participation the signature of Trader Joe’s and several food management companies (e.g. Bon Appetit, food supplier to many of the colleges with which I’ve been affiliated) to the growing roster of companies on board with the Campaign. Sadly, the rest of the major grocery chains – including WalMart, which takes in ONE of every FOUR food dollars in the United States (more than the next three grocery corporations combined) – have yet to sign on. Read more about the Campaign for Fair Food here: http://ciw-online.org/101.html#cff.

Summing up: big campaigns definitely help, but it’s also the choices you and I make every day that eventually will turn around the whole system. So don’t you be discouraged, and I will try not to be either!

The true cost of food

I’m reading The American Way of Eating by Tracie McMillan. It’s the story of her undercover investigations working at WalMart, Applebee’s, and in the farm fields of California. If you’re looking for a quick primer – that reads more like a novel than a textbook – on the crazily complex food system we’ve developed in our country, this is your book.

McMillan’s experiences in the farm fields were most eye-opening to me, as she reveals not only the sorts of things we can wrap our heads around (even if we don’t like the idea), like worker injuries going unreported, the brutal pace of picking, the punishing weather conditions, and the environmental juggling act a farmer goes through to grow food in a desert like California’s central valley. Sure, we wouldn’t want to deal with these things ourselves, but we might think well, people choose that job, they need the pay, and it’s how we get our food, so OK.

But it’s not so simple. Take, for one, the requirement that workers in California receive minimum wage. A big step forward for farmworkers, it was thought. What McMillan discovered, however, was that her pay was doled out by piece, not by hour, and then her hours were adjusted to reflect minimum wage. In other words, one day she worked eight hours picking twelve buckets of garlic – $19.20 by piece rate. So her check says she worked two hours, not eight, since minimum wage is a little over $8. She has the math skills and pays close enough attention to notice this – plus, she’s a legal and temporary worker, both of which give her security in quitting and/or writing about the problem. But this commonplace practice is so underpenalized when it rarely comes to light that it’s definitely worth the cheating company’s risk in doing it (see p. 96).

Whether or not their hours are properly reported, even at minimum wage, farmworkers (who have the hardest of the food supply’s chain of jobs) are grossly under-compensated for their labor, when one considers the profit margin of fresh produce. McMillan made the aforementioned $19.20 for picking twelve buckets of garlic, and this amount nets the farmer only about $153 (they’re not getting rich either). Through an incredibly complex series of negotiations between wholesalers, distributors, and retailers (which McMillan doesn’t even bother trying to explain in detail), that garlic reaches stores, in a sleeve that is just under a pound, and sells for $1.99 in smaller grocery stores, but up to $3.38 at WalMart (which does almost a quarter of this country’s grocery business).

So in the end, the amount of garlic for which McMillan did a full day’s backbreaking labor netted her $19.20 in pay; at the smaller grocery it will retail for about $600; at WalMart, those same twelve buckets cost the customer $1,014 (p. 82).

What is all that money paying for, exactly? Profits for WalMart, sure…but that’s just a portion of it. McMillan states, “most of the price tag at the store pays for the system that moves it from place to place…By the time an apple ends up in the supermarket, the entire cost of growing it accounts for just about 16 percent of the price, while the other 84 percent goes to the complex infrastructure that got it there, what industry experts call marketing.” (28)

Ah, yes – don’t you love thinking about 84% of your food dollar going to pay for marketing the food to you?

It’s not paying the wages of the worker who picked it, that’s for sure. But would paying a fair wage increase our cost so dramatically that we could no longer afford food? Hardly: “increasing farm wages by 40 percent would increase the average American’s family produce bill by about sixteen dollars a year” (29, emphasis mine). I think I can eat that cost, if it means a liveable wage for someone who’s working their butt off to pick my peaches.

She goes on to say, “if I were really stuck here working in the fields…I’d want to know why, if the cost of food is such a great concern, we don’t focus on figuring out how to make marketing cheaper. And I’d want to know why, if my wages don’t change retail price much, I couldn’t just get paid a better wage.”

Why, indeed?

Hopefully you are wondering about now how to combat this system – or at least, I hope, how to stop contributing to it?

  • To start, buy as much produce as you can locally. Cutting out the cost of distribution systems and nation- or even world-wide transportation goes a long way towards keeping prices low. If the farmer’s market seems to expensive, go at closing time – you’ll get great deals on whatever’s left.
  • If possible, join a CSA, which will ensure that your money goes straight into a farmer’s pocket (then get to know the farmer, and ensure he or she is paying a fair wage to fieldworkers).
  • Avoid large farming corporations (even organic ones), as their infrastructure prohibits paying close attention to conditions in the field (most subcontract their labor anyway), and their corporate obligation to profit requires them to cut corners (sadly, it is often easiest to hurt people, rather than product).
  • Avoid huge retailers like WalMart that make plenty of money off other goods but mark up the cost of fresh food (since it spoils and therefore cannot be bought in the huge quantities that are their advantage over smaller competitors). An orange may cost 50% more at WalMart than the local grocery store simply bc it doesn’t fit their pricing scheme (see McMillan, 136-7, for her comparison shopping between WalMart and the local Mexican grocery).

To keep it simple: buy fresh, buy local, buy in season, buy from small farms, and cut out as many middlemen as possible.